Pharmacies pay close attention to how pharmacy workflow is structured to meet multiple demands for properly dispensing medication. It takes time, focus, and effort, and manual processes not only decrease productivity but leave room for error.
The problem with data quality goes beyond data entry errors. Patient data erodes at an estimated rate of 3% per month. It’s in a continual state of flux as individuals change jobs, phones, addresses and even their names (marriages and divorces). And you have to reach them, before they will come.
Most CIOs felt the regulations obligated them to share the data with the third parties, even while they recognized that their identity authentication strategy did not cover verifying the patient’s identity before passing information to the third party requesting the data purportedly on behalf of the patient. Instead, identity authentication by providers has focused on validating patients using their own patient portals.
There are efforts underway to refine the use and exchange of health data so pharmacy companies can glean actionable insights. Technology and data will be a key part of success in the market, and pharmacy companies must choose their vendor partners wisely.